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If you’re a regular at McDonald’s, you may have noticed that your favorite meal is costing you more than ever before. In just three months, McDonald’s reported a staggering revenue of $6.69 billion, surpassing all expectations. How did they achieve this? Well, through strategic menu price hikes. This move has led to a significant increase in their net income, which rose to $2.3 billion from $1.98 billion in the same period last year.
But what does all this mean for us, the customers? It means that menu prices have gone up, and they have gone up quite a bit. To put it into perspective, a Big Mac meal at a McDonald’s in Darien, Connecticut, can set you back an eye-watering $18. That’s a hefty price to pay for a fast-food meal.
Unsurprisingly, customers are not happy about this. They have taken to social media to voice their frustration, with one Reddit user asking the online community, “What is no longer worth it because of how expensive it has become?” A flood of responses targeted fast food, with many specifically mentioning McDonald’s. One person shared their shock at the exorbitant prices after visiting McDonald’s for the first time in years. Another person couldn’t believe that a “value meal” at McDonald’s now costs as much as a meal at sit-down restaurants like Applebee’s.
It’s clear that McDonald’s customers, like you and me, are feeling the pinch of these increasing menu prices. Have you been affected by the rising prices at McDonald’s? We’d love to hear your thoughts in the comments below.